The Team
Who We Are
Laurie Smith,
Founder & CEO
I created On Demand Support because I know how challenging life can feel — and how difficult it is to get the right kind of support exactly when you need it. There were times in my own life when I wished something like this existed.
Over the past decade, I’ve built a career working with individuals, couples, and groups, helping people gain insight, understand patterns, and move forward with more clarity and confidence. My work blends intuition with real-life guidance, focusing on what’s happening now and what can actually help.
In addition to my one-on-one work, I’ve created and led classes, events, and support groups, and I’m the founder of Edify Your Soul, a platform dedicated to growth, connection, and meaningful conversation.
On Demand Support is an extension of that work — a way to make support more accessible, more immediate, and more practical.
My goal is simple: to create a space where people feel seen, supported, and able to move forward.
Nancy Muratalla,
Director of Operations
Nancy plays a central role in the foundation and daily flow of On Demand Support, helping shape the experience clients receive and ensuring that every interaction remains grounded, supportive, and meaningful.
She is known for her calm, steady presence and her natural ability to bring clarity to even the most overwhelming situations.
Nancy's approach is thoughtful, direct, and deeply supportive. She listens without judgment, stays focused on what truly matters, and helps guide clients toward a place that feels more manageable and clear.
Nancy’s presence is an essential part of what makes On Demand Support feel safe, balanced, and genuinely helpful.
Lyn Boyd,
Director of Ethics & Standards
Lyn is responsible for upholding the ethical foundation of On Demand Support, ensuring that all readers meet and maintain the platform’s standards for professionalism, integrity, and client care.
She plays a key role in training, guiding, and monitoring readers, helping them deliver sessions that are grounded, respectful, and aligned with the purpose of the platform.
Lyn’s work ensures that every client experience remains safe, supportive, and consistent.
Lisa Rose
Product Manager
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